Fundbase Makes Hedge Funds Investable Online

NEW YORK, September 22, 2015 – On Tuesday, September 22nd, 2015, Fundbase has brought a step-change to hedge fund investing by making hedge funds investable online and releasing a first version of its portfolio management tool.

On their one year anniversary, Fundbase, the world’s most engaged alternative investment community, has made its first batch of hedge funds investable online. Its rapidly growing community of +2,000 investors has already connected thousands of times to the community of +11,000 hedge fund managers.

Fundbase has released two new features, which complement its existing suit of tools for discovering, analyzing and connecting with hedge funds. This comprehensive suite of functionality allows investors to facilitate the entire investment lifecycle within one modern application.

The Investable Shelf is the place on Fundbase where hedge funds are investable online. On top of full online subscriptions and complementary independent 3rd party verification on the funds, Fundbase handles the complete subscription administration for global hedge funds and investors. Online investable Funds on Fundbase show transparency on notable investors, have their investment minimums reduced and no fees on top. Fundbase expects that each month at least 5-10 new funds will become directly investable on Fundbase.

“Every investable fund on Fundbase will be verified by CastleHall Alternatives our independent Due Diligence partner.” said Anthony Capone, CEO at Fundbase. “This trusted 3rd party assessment is made free of charge to all investors in the Fundbase community. Our model is quite simple. We make hedge funds seamlessly investable online for all accredited investors without any additional fees and with complete transparency.”

The Portfolio Tool allows investors to model their online investments in one place with their existing hedge fund positions and watch lists, helping them to track overall portfolio performance and model potential future investments. This tool marks another key step in Fundbase’ plan to bring the complete investment value chain online for everybody.

This morning the company will host a webinar, where these online investable funds and their terms will be discussed in great detail. Registration for this webinar can be done at JoinFundbaseWebinar.

About Fundbase

Fundbase (www.fundbase.com) has developed a modern approach to asset allocation. After launching in September 2014 as a Swiss regulated Broker Dealer, Fundbase focused on building a compliant community of active fund managers and investors. In the 12 months since launching, Fundbase has grown to over 2,000 qualified active users and over 11,000 hedge funds. More than 2,000 introductions have been made between qualified investors and managers directly on the Fundbase platform.

Media Contact: Sandro Zweig; 917-868-5485; media@fundbase.com

Big Announcement for September 22nd!

Panda RSVP Big copy

Ladies & Gents

We here at Fundbase decided to go bigger and better!

We are  pleased to announce that we have moved the upcoming launch of the Investible Shelf in combination with our Portfolios Public BETA version to September 22nd.

From September 22nd, world class Hedge Funds are becoming directly investible through Fundbase and can be tracked and managed  with our Portfolio tool.

We are also proud to announce 2 official partnerships with industry leading providers in the Hedge Fund space.

Due to these occurrences the webinar date changed to September 22nd EST 8.30 – 9.30am / CET 2.30 – 3.30pm.

For those of you who already registered, we will send out invitations with the official access link to the webinar shortly.

For the others who are interested to sign up, just reply with your name and company name to info@fundbase.com.

Feedback We Received from our BETA Users

Elliott Wislar, CEO of Clearbrook, said “The Fundbase platform eliminates the tedious, manual steps commonly required to discover, analyze and subscribe into a fund. We are very enthusiastic about the use of this solution going forward.” Join our community and discover new, global alternative investment opportunities.

We will keep you posted.

Your Fundbase Team

3 Spots Left – Acceleration Program

Due to the overwhelming amount of applications for the Acceleration Program, we can only consider three more applicants this month. Don’t miss out and take your fund to the next level.The Fundbase Acceleration Program is designed to take managers from emerging to emerged. We take care of marketing, distribution, representation and subscription. By granting your Fund both online and offline access to the thousand high quality, engaged investors on the Fundbase platform, you’ll grow to the next level. In a sentence, Fundbase is a revolutionary capital allocator, specifically focused on the alternatives industry.
How it works
  • Specify the type and location of the investors you’re looking for.
  • Design an Asset Raising Plan (ARP) with your dedicated account manager.
  • Promote to over 1,000 active qualified investors on the new investable shelf.
  • Accept introductions from qualified investors through the platform.
  • Meet with interested parties in person as facilitated by your account manager.
  • Accept investments through online subscriptions from vetted investors.
 What you get
  • Two investor facing events per year.
  • A dedicated account manager.
  • Tailored Asset Raising Plan.
  • Access to the extensive and highly engaged Fundbase investor community.
  • Full legal coverage to actively distribute in Switzerland, UK and the United States (more locations are added on a regular basis)
What it costs
  • Monthly membership fee from $250*

Screen Shot 2015-06-30 at 10.45.51

Please feel free to reach out to us directly if you have any questions, or give us a call at +41 44 586 05 70.

Enjoy the rest of your day. Be happy,

Your Fundbase Team

*Fee determined by size of fund and existing representation in Switzerland.

Now Accepting Applications – Acceleration Program

The Fundbase Acceleration Program is designed to take managers from emerging to emerged. We take care of marketing, distribution, representation and subscription. By granting your Fund both online and offline access to the thousand high quality, engaged investors on the Fundbase platform, you’ll grow to the next level. In a sentence, Fundbase is a revolutionary capital allocator, specifically focused on the alternatives industry.
How it works
  • Specify the type and location of the investors you’re looking for.
  • Design an Asset Raising Plan (ARP) with your dedicated account manager.
  • Promote to over 1,000 active qualified investors on the new investable shelf.
  • Accept introductions from qualified investors through the platform.
  • Meet with interested parties in person as facilitated by your account manager.
  • Accept investments through online subscriptions from vetted investors.
 What you get
  • Two investor facing events per year.
  • A dedicated account manager.
  • Tailored Asset Raising Plan.
  • Access to the extensive and highly engaged Fundbase investor community.
  • Full legal coverage to actively distribute in Switzerland, UK and the United States (more locations are added on a regular basis)
What it costs
  • Monthly membership fee from $250*

Screen Shot 2015-06-30 at 10.45.51

Please feel free to reach out to us directly if you have any questions, or give us a call at +41 44 586 05 70.

Enjoy the rest of your day. Be happy,

Your Fundbase Team

*Fee determined by size of fund and existing representation in Switzerland.

Over 1,300 Introductions Facilitated On Fundbase

June 8th, 2015, Fundbase reached 1,300 introductions from qualified investors to regulated funds on the Platform. This marks a considerable achievement after just last month hitting 1,200 qualified active users on Fundbase.

“Engagement is a real differentiator at Fundbase. We’ve tested other platforms which end up falling short of our expectations. After a few months we walk away because it’s absent of quality activity. On Fundbase though we consistently build quality relationships with interesting investors.” said a New York City based fund manager last week.

Confidently raise capital by becoming legally compliant in Switzerland with just a few simple steps. Effectively distribute to thousands of engaged Swiss investors. Fundbase is the only legal representative in Switzerland that runs a platform open to thousands of engaged investors globally. Enroll today!

Please feel free to reach out to us directly if you have any questions about our platform, or give us a call at +41 44 586 05 70.

Enjoy the rest of your day. Be happy,

Your Fundbase Team

Call for managers – Are you an outstanding alternative fund with capacity?

Ground Breaking Product Launch for Alternative Investors

Together with investors and strategic partners we launch a product (Q2 2015) that will change how alternatives are being invested in. Forever. Qualified Investors will get a level of value, service, transparency and access unseen in the industry. We have been working for that moment for a long time. And we know investors have been waiting. We are excited!

roter_vorhang2_22

Call for the best managersWe are advanced with preparations for managers to be included at launch of our revolutionary product. And now we want to complement the roster with a handpicked set of outstanding managers.
What we offer managers
  • Stand out from the mass and get direct access to qualified investors in the US, in Europe, and in Switzerland
  • Fundbase is a new kind of exposure engine working for you
    Online through our ground breaking new product on our platform that engages qualified alternative investors globally
    Offline with the most senior and efficient alternative sales force in the industry
  • We match you to interested investors and organise meetings and roundtables
  • Consider your compliance challenges handled by us. We got you covered
Do you have what it takes?
  • You belong to the best, you are specialized in what you do and you have proven that
  • You are regulated in your home country and you have capacity for allocations
  • You are out of the pits, i.e. you are already managing a fund at a certain level of AuM and you have some notable investors
  • You have significant “skin in the game” and risk your own shirt by investing significantly in your fund
  • You give transparency so we and our partners can verify the basics of your story, fund and management company
On top of that, you are fast. As we get ready to launch our investible shelf soon we are offering this only to a limited number of managers.
That’s exciting, I want to learn more!
+41 44 586 05 70 / info@gofundbase.com
Visit us at fundbase.com

FUNDBASE OBTAINS FINMA APPROVAL TO REPRESENT AND DISTRIBUTE FOREIGN COLLECTIVE INVESTMENT SCHEMES IN SWITZERLAND

~ First regulated hedge-fund platform for qualified investors and fund providers globally ~

By the end of December 2014, Fundbase Fund Services AG, a wholly owned subsidiary of the Pfaeffikon-based Fundbase Holding AG, received approval from the Swiss Financial Market Supervisory Authority (FINMA) to act as representative and distributor of foreign collective investment schemes for qualified investors in Switzerland. At the same time, Fundbase has been fortunate to recruit Lilian Klose-La Scalea, who has a long track record as a hedge fund expert. As Managing Director of Fundbase Fund Services AG, she will now be responsible for expanding the company’s representation and distribution business.

Fundbase Fund Services AG, which since September 2014 has provided free access to its hedge-fund platform Fundbase.com to qualified investors in Europe and the USA, was granted the license by the Swiss financial service regulator FINMA at the end of December 2014 for representing and distributing foreign collective investment schemes. Going forward, foreign investment schemes targeting qualified investors in and from Switzerland can appoint Fundbase to act as their legal representative and thus comply with the impending deadline of 28 February 2015 for foreign fund managers (see below). This positions Fundbase as the first regulated online hedge-fund platform globally.

The platform complies with all necessary requirements for distributing foreign alternative investment products to qualified investors in and from Switzerland. In turn, the qualified and professional investors active on Fundbase.com, such as banks, family offices and asset managers, benefit from the safety of a regulated service provider of data and investment opportunities in an easy and innovative way. Building up this new distribution and representation business further expands Fundbase’s offering for foreign hedge funds.

Lilian Klose-La Scalea heads Fundbase Fund Services’ distribution and representation business

In order for Fundbase to build up its distribution and representation business with the FINMA approval, the company appointed Lilian Klose-La Scalea as managing director for the new business arm at the end of 2014. Lilian Klose-La Scalea is a highly experienced hedge-fund specialist. From 2011 she was responsible for launching Swiss Fund Platform AG as a sister company of Swiss Multi Family Office Corum Vermögensverwaltung AG. Before that she was responsible for building up the Hedge Fund Competence Center at Bank Sal Oppenheim (Schweiz) AG, which she first joined in 1994 as a client relationship manager in Private Banking. In 2004 Lilian Klose-La Scalea switched to Credit Suisse AG, where she worked as product manager in the Alternative Investments division. In 2007 she was appointed head of “Fund of Hedge Fund Advisory”. In this role, she was responsible for selecting third-party fund of hedge funds providers, as well as supervising internal training and marketing activities.

Adoption of the new European legislation in the field of alternative investments

The two FINMA approvals enable Fundbase Fund Services AG to position itself as a leading service provider for foreign alternative investments in Switzerland, as the transitional period for complying with the new rules governed by the revised Collective Investment Schemes Act (CISA) is about to end in Switzerland on 28 February 2015. By then, all foreign collective investment schemes targeted at qualified investors in Switzerland must have appointed a Swiss representative and a Swiss paying agent. According to Fundbase an estimate of 7000 foreign hedge funds have been allocated in client portfolios in Switzerland. Fundbase reckons that the majority have not yet nominated a legal representative and paying agent in Switzerland.

Fundbase’s unique value proposition is in combining its globally active hedge-fund platform based on state-of-the-art technology with its regulated service offering. “With our specialization in hedge funds, access to investors via our platform, and our offering that meets all regulatory requirements, we are able to sustainably open up the Swiss market for the world’s most innovative hedge funds“, comments Michael Appenzeller, Chairman of the Board of Directors of Fundbase Holding AG.

In the past, the offering of foreign collective investment schemes in Switzerland strictly to qualified investors was subject to almost no regulation – not on the product side nor on distributor level. Under the amended CISA rules, any offering or marketing activity performed in connection with collective investment schemes in Switzerland qualifies as distribution regardless if addressed to non-qualified investors or to qualified investors only. Consequently, all information sources for qualified investors in the area of foreign collective investment schemes, such as hedge funds or private equity investments are affect by new regulations. The end of the transition period signals Switzerland’s adoption of the European Alternative Investment Funds Managers Directive (AIFM Directive).

About Fundbase

The hedge fund platform Fundbase.com is operated by Fundbase Fund Services AG, a subsidiary of Fundbase Holding AG, a start-up company founded by a group of alternative industry and technology entrepreneurs in 2013. Its head office is in Pfaeffikon (Switzerland), and it also has branches in New York and in Bratislava. The companies belonging to Fundbase Holding AG employ around 20 people. Fundbase.com has roughly 1000 hedge funds on its platform, as well as nearly 1000 users from a global investor base. Fundbase has an Advisory Board overseeing the development of the business: Zak Mandhro, Senior Partner Technology Manager at Google San Francisco, Prof. Dr. Bertrand Meyer, ETH Zurich, Dr. Marcel van Lohuizen, Tech Lead Manager at Google Switzerland GmbH, Daniel Sauer, Head of Operation, Risk & Systems at a Swiss-based Single Family Office and Heiner Schellenberg, member of the board of directors of Proseba (Schweiz) AG.

Media contact

Benedikt Gratzl: Telephone +41 44 271 93 94, media@fundbase.com
Franziska Gumpfer: Telephone +41 44 271 93 93, media@fundbase.com

Fundbase c/o TAKTKOMM AG, Geroldstrasse 33, CH-8005 Zurich, Fax: +41 44 271 93 91

PDF: Fundbase_Media Release_FINMA _English
PDF: Fundbase_Media Release_FINMA _Deutsch

Visit us at fundbase.com